American Suzuki surprised the industry last year by deciding not to import 2010 streetbikes while it tried to clear inventory in a depressed market. But for 2011, it’s rebounding in a big way with the introduction of a comprehensively reworked GSX-R600 and its identical-twin brother, the GSX-R750.
The GSX-R series is integral to Suzuki, so the Gixxer 600 and 750 received a major investment in technology and updates.
“We built our brand from the GSX-Rs,” said Steve Bartolamedi, American Suzuki’s senior communications manager. More than 300,000 Gixxers have been sold over the years, and the GSX-R600 has long been America’s best-selling sportbike.